Preliminary economic data from US Federal Government is showing a spectacular recovery with an estimated growth of 6.4% GDP for the first quarter of 2021. Additionally, other sources estimate that consumer spending is skyrocketing at 10.7 in Q1 of 2021.
That is good news for your small business because it means that the average consumer is now spending more money than it was a year ago and the trend is upward.
Here we share some tips with you to make your business shine to the eyes of your prospects and clients and be part of this strong demand for products and services. Please remember the old saying “Locals like to buy from locals.”
Diversify your offerings to suit the local community during the hot summer months. Summer represents a great opportunity to provide new items in your store that reflect the season. If your business is part of the service industry, offer to meet your clients in local hotspots that that are more convenient so they may avoid the travel. In addition to experiencing and supporting a new local business, you also get to engage your clients in a new way!
Offer “Local Discounts” for the local community to reward them for shopping local. Feel free to unleash your imagination and promote your business with coupons, discounts, and special offers to locals using your traditional channels and your business social media accounts.
Summer is hot and ice cream parlors and similar venues turn into popular spaces during the summer for people trying to refresh with a cold treat during the hot months. Your business can benefit from this trend if you collaborate up with a local ice cream shop to offer coupons per every purchase in your store.
The Summer is here and your business will shine with increased sales and profits!